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Afterschool Podcast with Don Lehman - Episode 14: Pencil by FiftyThree

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Hosted by Don Lehman, Core77's podcast series is designed for all those times you're sketching, working in the shop, or just looking for inspiration from inspiring people. We'll have conversations with interesting creatives and regular guests. The viewpoint of Afterschool will come from industrial design, but the focus will be on all types of creativity: graphic design, storytelling, architecture, cooking, illustration, branding, materials, business, research... anything that could enrich your thought process, we'll talk about.

You probably know FiftyThree from their iPad sketch app, Paper. Unlike other sketch apps, which are loaded with pro features, Paper is notable for how pared down it is. By using just six brushes, a color mixing palette, and intuitive gestures, Paper gets out of the way of the sketch process and allows you to focus on getting your ideas down as effortlessly as possible.

FiftyThree has brought this same philosophy to their first hardware product, called Pencil. Pencil is a stylus designed to compliment Paper, and just like Paper, it eliminates pro features, making way for more natural feeling ones—like an eraser and probably the smartest take on a blending tool ever. Today, we have three of the industrial designers responsible for Pencil's creation: FiftyThree's Jon Harris, John Ikeda and Audrey Louchart.

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Get the Afterschool Podcast, Episode #14 - FiftyThree : Available at the iTunes store or direct download via Soundcloud below.

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Photographing the Death of Darkrooms: The Work of Michel Campeau

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Self-reference in art takes... delicacy. Turn the gaze around and you can quickly wind up with work that feels like endless MFA show self-portraits of the young artist as a young artist. Rising to the challenge, Canadian photographer Michel Campeau has documented the declining use of darkrooms in our increasingly digital world for over a decade. More than a nostalgic look at methods fading from fashion, Campeau's work highlights the notion of obsolescence and the role of technology in changing the meaning and function of art.

These photos capture a clear sense of decay and a startling variety in working environments. Their weight comes from the our historical remove as viewers: Despite photography's ubiquity, the writing has been on the wall long enough that we've cleaned it up and moved on. The darkroom as a space for creating is no longer necessary. As fitting evidence, Campeau's own work is almost entirely done with a digital point and shoot.

To explore the importance of this changing landscape, Campeau draws heavily on Walter Benjamin's seminal essay "The Work of Art in the Age of Mechanical Reproduction" (it is unofficially mandatory to refer to this essay as "seminal"—negligence on this point may lead to expulsion from the Frankfurt School). And you should too, if you're interested in the power of pop culture or the foreboding commentary of a social critic who predicted the dangerously successful use of mass media by the Fascists.

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True I.D. Stories #16: Man Up

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This is a true story. Descriptions of companies, clients, schools, projects, and designers may be altered and anonymized to protect the innocent.

Editor: The conclusion of "Family Man's" cross-country tale! After he confronts his boss about shorting him on his salary, said boss suddenly drags him into another ID firm that shares the same building. How is this going to be a solution?


"[Jimmy the Bear], this is [Family Man]," Batcopter Boss said, introducing me. "He's a talented designer. And right now he needs some extra work."

I didn't need extra work, as far as I was concerned; I needed to be paid the correct amount for the work I was already doing. But I kept my mouth shut for a second, to see just what the hell was going on here.

Jimmy the Bear got up and came around from behind the desk to shake my hand. I call him Jimmy the Bear because that's what he looked like: A big, bearded gentle giant type, who moved and even blinked ponderously and deliberately. "How are you doing, Family Man," he said, encasing my hand in his huge mitt. "So what's your skillset?"

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Batcopter Boss excused himself while I ran down my list of credentials. Jimmy motioned for me to follow him back out through the door and into yet another office.

In this room two guys were sitting in front of some monitors. They looked pretty young, I had at least ten years on both of them. On a large table against one wall were some drawings for the coffeemaker I'd seen the other guy working on in the model shop. Jimmy started describing where they were in the project and what more needed to be done, quizzing me on various parts of the drawings; I offered input and pointed out something on one of the drawings that I thought would be a problem to mold.

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Underneath the messy stack of drawings was something that didn't match, and I pulled it up to ask about it. They were drawings for a toy design, another ID area I had experience with. Soon Jimmy and I were talking about that project too. Now here's the thing: At that point I didn't have a lot of money, I didn't have a lot of what I considered professional respect or renown, but I definitely had a shitload of experience. And in that 15 minutes, Jimmy saw it—because next thing I knew, he was asking me how I'd like to head those two projects up. A half an hour ago, he didn't even know my name.

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Introducing the Most Serious Looking Rubber Band Gun You've Ever Seen

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Long gone are the days of shooting stretchy rubber bands from the crook of your hand, obviously. Ukrainian designer Alexander Shpetniy has created a model that'll give you second thoughts about the damage the stretchy bands can do. His design, Rubber Band Machine Gun (RBMG) may look like some sort of strange, modern sculptural piece, but it's actually a pretty intimidating rubber band shooter that might be a bit more pain-inflicting than the usual finger shooter.

The fully automatic device is made of CNC-cut plywood and comes in three different finishes: light wood, black and burnt wood color. While the natural finish of the design is a welcome change from the plastic rainbow-hued toys we generally see in this genre, its capabilities are the real points of interest.

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Make Your Most Exciting Dreams Come True as a Product Designer with Marcel Wanders

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Work for Marcel Wanders!

The world of Marcel Wanders is created by a young, unique team of creative minds. This is the type of company that wants to hear from you even if they don't have any openings posted. Their mission is to create an environment of love, live with passion, and make the most exciting dreams come true. They work from their thriving, inspiring studio space located in the creative Jordaan district of Amsterdam.

The ideal candidate for this Product Designer role is professional, articulate, motivated and well organized with excellent planning and time management skills. He/She should feel inspired and challenged to contribute to the spirit, ambition and style of the studio.
Apply Now for this wonderful opportunity.

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GM's Green Strides, Part 1: Turning Garbage Fumes Into Electricity

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General Motors has quietly been making strides in greening their operations. What's most encouraging is that GM isn't doing it for the publicity; they're doing it simply because technological advances in sustainability are increasingly making good business sense.

In 1999, GM began experimenting with turning landfill gas—those otherwise worthless fumes that do nothing but stink and fill the atmosphere—into energy. By using landfill gas to heat a portion of their paint shop in Orion, Michigan, they discovered they had reduced their energy costs by half per vehicle. In 2002, GM then started using this LFGTE (LandFill Gas to Energy) technology to power parts of their Fort Wayne, Indiana, assembly facility.

Presumably having worked out the kinks, now they're taking bigger steps. This month GM invested $24 million in LFGTE machinery. The Fort Wayne facility's LFGTE percentage will quadruple from 10% to 40%, and the Orion plant will draw a whopping 54% of its juice from the stuff. This will cut 89,000 metric tons of CO2 emissions per year, about the equivalent of what 18,500 cars put out. The total LFGTE yield between the two plants will be 14 megawatts; if they repeat this nine times with other facilities by 2020, they will hit their self-imposed goal of using 125 renewable-energy megawatts.

Here's a local news affiliate's overview of the project:

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GM's Green Strides, Part 2: In Detroit, a Landfill-Free "Renaissance"

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While landfill is generating electricity for their Fort Wayne and Orion plants, General Motors has a very different plan for their massive Renaissance Center office complex in Detroit: Stop adding to landfill altogether.

To give you an idea of what a massive undertaking this is, the GM Renaissance Center is a 5.5-million-square-foot facility (including offices, restaurants, a shopping center and a skyscraper Marriot Hotel) that literally has its own freaking zip code. Some 15,000 people traipse through it daily, and they presumably drink coffee, unwrap sandwiches and print documents like the rest of us. Furthermore 3,000 of those daily inhabitants are visitors from the general public, whose behavior cannot be rigidly enforced as it can with employees and tenants.

To get a handle on the problem, over two years ago GM began doing what we once did as art students: dumpster diving. By physically sifting through trash, GM learned what exactly was being thrown out, then began cataloguing everything and figuring out how all of it—every single last piece—could be diverted from landfill. Part of it is educating people as to what can be recycled and where they should put it; part of it is amassing and effectively distributing containers throughout the complex; not to mention collecting and emptying those containers, then processing the contents.

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Collaborating and Making: OpenFab PDX's Founder on Fusion360

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Content sponsored by Autodesk
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Computers and the Internet have no doubt transformed the design process. Where once designers had to operate together in the same room with a complex array of tools, they can now set up shop in a cafe or in their house or anywhere else in the world. Thanks to collaborative, iterative design tools, they can even work together on the same files. Yet industrial design remains on the tail end of the curve: With huge, expensive machines and a very physical prototyping process, product development has generally required a more in-person collaborative experience, with lots of studio time engaged in making or an expensive process of outsourcing production.

3D printing, as we know, is changing this, but just as the cost of production goes down, we also need new ways to facilitate collaboration in the hardware space, if not a new model altogether. Fusion 360, a new Autodesk product, opens the door for just that, allowing industrial designers to quickly and easily share CAD designs in the sort of collaborative, social environment that software and graphic designers now take for granted.

But what does that look like? What could it look like? We spoke with David Perry, founder of OpenFab PDX, a digital design and fabrication service based in Portland. Perry's embraced the open hardware movement fully, using OpenFab PDX as a platform for teaching about 3D printing and making the process more readily accessible to more people. At the same time, he's become more active online, where he both shares his knowledge and gleans that of others.

But best of all? He does Bozo's balloon animals one better by bringing 3D printing to kids' birthday parties.

"I'm a modern-day clown," he noted in an interview with Core77. "Instead of hiring a clown for an hour, I can bring a 3D printer to a birthday party—use that as entertainment and engage people around creative expression and technology." Recently, for Halloween, Perry set up a table in his driveway with dry ice, candles and dozens of 3D printed objects like a ghost and pumpkin that he had downloaded from Thingiverse. In addition to candy, kids could walk away with both 3D printed goodies and the realization that they, too, could quickly and easily make hardware products.

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Core77's 2013 Ultimate Gift Guide: (Unintentional) Essentials for the YoPro Design Consultant

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The Core77 Ultimate Gift Guide is one of the more popular pieces of content that we put together every year, both for our readers and those of us who have the privilege—and eye—for making the selections.

Here, contributor Sam Dunne elaborates on some of his selections for this year's Gift Guide.

Like moths to a flame, droves of wide-eyed design graduates are coaxed away from the provinces every year, fatally attracted by the bright lights and endless Sharpie marker supply of big city design studios.

Should someone on your (left to the last minute) Christmas gift list be going through this crucial right of passage into urban professionalism, get them welling up with gratitude this festive season with some essential survival tools for the trials and tribulations of working life in the concrete jungle.

For starters, consider getting their photography kit up to scratch with some handy gadgets. The lower budget shopper might try a Slyphone to equip their design grad loved one with espionage grade observational research skills. Those feeling a little more generous could consider one of Sony's revolutionary smartphone-attachable lens, for picture perfect photography without the weight or expense of an SLR.

You can be sure your poor ambitious friend will be doing their fair share of travelling over the coming year. A lot less glamourous than it sounds, your little nomad will need sleep and something to while away many an airborne hour. Gift them the new Ostrich Pillow Light for some handy head comfort or a 100 Questions kit to break the silence when going long haul with colleagues.

The new design YoPros stationery appreciation levels will also no doubt be reaching record levels in a bid to maintain some sanity during late nights in the studio. Give them some unexpected stapling satisfaction with Kokuyo Harinacs stapleless stapler or perhaps a chance to reflect on their Post-It addiction with the Giving Tree.

Sam Dunne, London Correspondent

See the full 2013 Gift Guide for more ideas →

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String Is a Lot Older (and More Amazing) Than You Thought

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This week, millions of us will be wrapping holiday gifts and finishing them off with a piece of twine or string. And even those of us who don't celebrate Christmas will still be tying our shoelaces before we leave the house. String is one of the most valuable and least recognized inventions ever, yet few of us ever stop to think: This tool is amazing! But I think when it's all said and done, historians may lump string in with the biggies, like fire and the wheel.

How old is string? Previously it's been unclear, but this past fall, the earliest evidence of string was found in France. The discovery was a big deal, because textiles and twine are highly perishable, so it's been really challenging to get an idea of its history. The evidence that remains is only indirect: Perforations in clay or bone or shells, or evidence of awls, looms, etc. So far the oldest record of actual string is about 30,000 years ago.

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Just Plain Lovely: Japanese Cutlery

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We're obviously suckers for pocket knives around here. But what do you do once your pockets are full? Level up. Pocket these at your own risk. Prepare for an Iron Chef of one with beautifully practical Japanese tools for culinary traction. Midori Hamono and Tosa knives belong in the kitchen, and in the right hands they'll will win you an excellent dinner.

Midori Hamono knives set a stellar example for pragmatic tools made beautifully. Handmade in Japan, the thin blades have a professional grade VG-10 stainless core with 15 layers of laminated stainless Damascus cladding, and a tsuchime or hammer marked finish. The dappling of the hammer marks prevents materials from sticking to the side of the knife and the VG-10 is great because it means "gold" and "10." The long Chef's Knife is an ideal all-purpose worker, adept at precise and delicate cutting—from sashimi fillets to other delicate, um, meatwork. The Paring Knife, while smaller, is a heavy hitter for small fruits, cheese and decorative cutting, or baby's first Damascus steel.

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The Tosa Nakiri is a traditional blunt vegetable knife. Ideal for fast, small chopping. Between the sharp blade and stout shape, the Nakiri gives good leverage for excellent prep work. The thin blades are handmade in Tosa, Japan. The double beveled edge and core is made from high carbon steel (hagane), forged to hammered iron (jigane) for tensile strength. The Tosa Santoku knife features the same blade stock with a shape ideal for careful slicing. Ideal for many many jobs around the kitchen, these Santoku knives are used for all manner of slicing and skinning, from filleting to peeling.

They're both easy to sharpen and well known for their durability and long lasting cutting edge. The light wood handles may darken with use but resist breakdown. The blue-black of the forged iron cladding also looks super-boss—perfect for all your stealthy daikon dicing. Make sure to clean and wipe the moisture off the blade after each use to prevent rust. Don't soak at length. And don't point, it's rude.

Check out these cool cutlery options and more, available now at Core77's Hand-Eye Supply. Order now for Xmas shipping within the US!

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The First Trek to Mars, Available Now on Indiegogo

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Seeing as we typically receive about a dozen Kickstarter/Indiegogo/etc. pitches in the inbox on any given day, your humble editorial team has a case of chronic crowdfunding fatigue. Sure, we pick up on interesting projects here and there, but we're pretty jaded when it comes to smartphone accessories with peppy pitch vids.

Of course, once in while, you'll fall upon a crowdfunding wildcard—like a colonizing mission to Mars. "Mars One – First Private Mars Mission in 2018" is looking to come up with enough money to send an unmanned craft to Mars in 2018 for research and another launch (with people) in 2025. The final goal: to create an interstellar colony. And the contributor perks are outta this world (I couldn't resist).

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Check out the video for a behind-the-scenes look at the planning stages of the trip some words from the founders:

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Unintended Consequences of Technology: Does Wi-Fi Kill Plants?

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Ten years ago it was tough finding Wi-Fi, even here in NYC. But now it emanates from every Starbucks, McDonalds and Dunkin Donuts, not to mention many of our homes and public spaces like Bryant Park. No one can deny the convenience of Wi-Fi. But as it continues to proliferate, a group of five ninth-grade females in Denmark have conducted a study that reveals a potential downside.

The girls didn't set out to study Wi-Fi specifically; what prompted the study was that the students reported they occasionally had trouble sleeping, and concentrating the next day, if they slept with their cell phones next to their beds. They wondered if their phones' radiation was mucking with their bodies, but their school lacked the equipment to measure such things. So instead they substituted wireless routers for cell phones (presumably because they sit in a fixed position) and plants for human bodies, placing one next to the other for 12 days. As described by Canada's Global Research website,

The students placed six trays filled with Lepidium sativum, a type of garden cress into a room without radiation, and six trays of the seeds into another room next to two routers that according to the girls calculations, emitted about the same type of radiation as an ordinary cellphone.

What they observed over the next 12 days was disturbing: The seedlings in the non-Wi-Fi room grew normally, whereas the ones in the Wi-Fi room "turned brown and died."

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The Curvomatic System for Creating Bentwood Shapes

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Making bent plywood forms is an involved business, even not accounting for the steaming. Industrial practitioners have expensive hydraulic presses, whereas shops making one-offs or limited runs have to construct both male and female purpose-built forms; and the more complicated the final shape, the crazier the clamping process gets.

British company Curvomatic seeks to make bentwood creation easier with its titular product. A series of identical metal extrusions are fitting together into a sort of snakelike fence, in most cases taking the place of the topmost form. The idea behind the multi-pronged solution is to provide even pressure, simplify clamping—in some cases band clamps can be used rather than bar clamps—and save material, for applications where the Curvomatic can supplant the second, concave form.

It also allows you to create curved shapes with undercuts, which would require at least three forms to achieve using conventional methods. Check out the video to see it in action:

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McLaren to Replace Windshield Wipers with Electronic Force Fields

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Soon to be obsolete?

Whether you drive a Ferrari or a Fiesta, your car has windshield wipers. And they operate on the same principle as they have for over a hundred years: A piece of rubber on an arm is dragged across glass to squeegee it clean.

British supercar manufacturer McLaren is moving away from that antiquated system, looking to technology for a better solution. As McLaren Chief Designer Frank Stephenson told the UK's Sunday Times, "I asked [a military source] why you don't see wipers on some aircraft on when they are coming in at very low levels for landing... I was told that it's not a coating on the surface but a high frequency electronic system that never fails and is constantly active. Nothing will attach to the windscreen."

Following that revelation, Stephenson has cooked something up that will reportedly be on McLaren's 2015 models. Unfortunately he's not saying exactly what it is, only that it will replace wipers altogether. The article speculates that:

It is expected to use high-frequency sound waves similar to those used by dentists for removing plaque from teeth and by doctors for scanning unborn babies. By in effect creating a force field, water, insects, mud and other debris will be repelled from the screen.

The Daily Mailclaims that "The system... once perfected could be produced for the mass market for as little as £10." I'm not sure how they know that since no one knows what the system really is, but if they're right and this feature goes mass-market, there are at least two bodies this is really going to piss off: 1.) Bosch, which has the largest windshield wiper factory in the world and produces some 350,000 blades per day; and 2.) Those jerks who canvass parking lots with commercial flyers.

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When Things Work Well and Look Good, You're Designing With Inch, Inc. in Brooklyn, New York

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Work for Inch, Inc!

Do you have at least 5 years of experience as a Mechanical Engineer and love making things that look great AND work well? Your well-honed skills with mechanisms, electro-mechanical systems, MEMS, injection molded components, composites, CNC parts, die castings, SLA/FDM/SLS, etc, are needed at the clever and scrappy engineering and product development consultancy, Inch!

Inch is on a mission to improve nutrition, expose children to great books, eliminate waste and consistently do some good. They work with clients that they respect, and they create products that they believe in. This role requires someone with at least 5 years of experience in mechanical engineering, so if you have the chops and want to join a seriously fun team, Apply Now.

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Get This Awesome Silk-Screened Poster (If You Enter the Core77 Design Awards by December 31st)

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You might wonder how we come up with these super cool limited-edition posters each year. While we'd love to say we're just that good, we can't take all of the credit. As every designer/design enthusiast knows, there's more than meets the eye—this time around, we decided to create a poster that portrays the lifestyle and work ethic of a designer. "Day in, Day out" is an ode to and celebration of the hard work and dedication that the design lifestyle demands. As always, we're a program for the design true-believers and we wanted this year's poster to illustrate that.

We also want to take some time to shine light on the people and processes that go into the finished product. This year, our featured designer is Brooklyn-based Manual Miranda—he's also a design critic at Yale School of Art and a AIGA New York board member. Only 200 prints are available, so make sure you do what it takes to claim yours.

  • 18×24 inches
  • hand-screened at Toto Print Co. in Brooklyn
  • silk-screened on French Construction Pure White 100lb. Cover paper
  • free! (if you submit an entry early enough)

Now that you know everything about it, you must be dying to know how you can get your hands on one. Well, you'll be pleased to learn that all you have to do is submit your entrybefore December 31st!

Get more information on the Core77 Design Awards and prepare your entry for submission here. What are you waiting for?!

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Canada's Getting Older (and So Is Their Graphic Design Game)

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We've covered Canadian design before—the good and the bad... and, with the government's recent foray into visual identity, the ugly. Our neighbors to the north are looking forward to celebrating their sesquicentennial in 2017—to spare you a Google search, that means they're celebrating a 150-year anniversary—and the government has already begun designing a logo to commemorate the event. Unfortunately, their attempts are a bit off the mark—just take a look at the designs above. Not a single one of them is remotely worthy of, say, this charming Canadian couple who made web rounds a few weeks back.

After reading an article on a Canadian news site featuring the designs-in-progress, one designer took it upon himself to redeem his homeland and up their design cred. Ibraheem Youssef designed a logo of his own and reached out to a few other well-known Canadian designers to ask them to come up with their own versions. The response was astounding (and much better looking).

He documented all of the submissions online with descriptions giving more information about the designer behind each submission and what it represents.

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Design Miami 2013, Part 2: The Old

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What comes around, goes around and this year's selection of vintage design pieces have aged gracefully. The star of this year's show, new or old, was Charlotte Perriand. The architect and designer was best known for her work for Le Corbusier—the creative directors at Louis Vuitton spearheaded a renewed interest in her life and work. Jewelry from designers and artists also had a prominent place on the Design Miami floor show including a special exhibition of Gijs Bakker's jewelry projects. Simple geometries and a focus on traditional craftsmanship are back in favor with fiber art and primitive shapes finding a new audience with today's collectors.

At top: Maria Pergay - Cord Structure, 1977 & Daybed, 1968
Demisch Danant, Design Miami
The works of these two important designers looks contemporary and fresh in the context of Demisch Danant's inviting exhibition space. The bold magenta ropes in Sheila Hicks' wall hanging are constructed with coil-wrapped yarn on a muslin backing. Maria Pergay's stainless steel daybed adds a sleek drama to any room. The 81-year-old Parisian designer's recent collaboration with Fendi was also profiled in our first Design Miami roundup.

Perriand_LouisVuitton.jpgLa Maison au bord de l'eau, Louis Vuitton (1934) at The Raleigh Hotel

Of course, the star of the show was a Parisian architect and designer from a generation prior to Pergay. Louis Vuitton's research into Charlotte Perriand's life and work sparked a revival of interest in the influential designer's projects. Their La Maison au bord de l'eau installation at the Raleigh Hotel, a prefab beach cottage finally realized 80 years after the project was concepted, was furnished with reproductions of Perriand-designed furniture.

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Cassina, the only authorized manufacturer of Perriand's furniture, re-issued a special LC4 chaise lounge with Louis Vuitton leather on the occasion of the designer's 110th birthday to coincide with the LV project. Perriand's research for Le Corbusier and Pierre Jeanneret lead to the use of tubular steel in the iconic chair.

Perriand_GalerieDowntown.JPGUne Maison a Montmartre (1959) at Galerie Downtown, Design Miami

And Paris' Galerie Downtown/Francois Lafanour showed furniture and interior features from a 1959 Perriand-designed house, Une Maison a Montmartre.

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Core77's 2013 Ultimate Gift Guide: Everyday Wonder - Objects That Surprise and Delight

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The Core77 Ultimate Gift Guide is one of the more popular pieces of content that we put together every year, both for our readers and those of us who have the privilege—and eye—for making the selections. In the interest of capturing the communal spirit of this year's Gift Guide, the contributors will be selecting a few of their favorite picks from their cohorts' lists alongside one of their own.

There's nothing better than gifts that charm long after the wrapping are tossed and day-to-day life resumes (or so I believe). Rarely is the problem finding great gifts; rather, the challenge lies in your ability to thoughtfully select the perfect present that will be cherished and remembered. Sometimes you've got to dig deep, think hard and channel your inner co-worker, grandma or two-year-old nephew. I encourage you to leave it all on the court—or Internet, as it were—and go for gold (bonus points for frankincense and myrrh).

The products I've gathered for this year's guide are at first glance familiar items you might encounter every day—a calendar, some building blocks, a magazine subscription. But on closer inspection you'll find in each a simple twist that transforms the object from mundane to magical. Mirroring my own fascination with detail, material and craft, that extra something goes a long way. And while I can't promise you flawless alignment of gift and giftee, I can guarantee each is a bona fide delight. Good luck.

Bryn Smith, Contributor

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Unraveling Calendar - There's something poignant about seeing the entire year piled up on the floor. My Mom loved this gift so much, she asked for it again this year.

AeroPress Coffeemaker - I swear by mine, and it keeps me from spending $4 on an afternoon coffee. $26 from Amazon

EDC Quick Release Brass Key Ring - So simple (and affordable). $4 from Kaufmann Mercantile

The Magic Charger - This is something I would never buy for myself, but I know I would use it nearly every day. Are you reading this, Smith family? $50 from Mobee Technology

See the full 2013 Gift Guide for more ideas →

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