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Flotspotting: Joe MacCarthy's Book of Dreams

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If his frequent updates are any indication, Oakland, California's Joe MacCarthy has been as busy as ever, cranking out fantastic new work even as he's finished designing and editing his first book through Blurb.

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Don't Wake Up... You Are about to Start Dreaming is a comprehensive collection of MacCarthy's inimitable renderings from the past two years. Over the course of 160 pages, the bona fide "Creative Genius" demonstrates his mastery of jaw-dropping, eye-popping concept art, often including his process work along with the finished products.

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This book features the first two ground-breaking years of Concept Art from Joe MacCarthy. Included are various works that range from character design, gaming design, footwear design and vehicle concepts. This is a great book to sink your brain into for the budding artist, industrial designer or dreamer. With 242 images and 160 pages you just can't pass this up. The book features finished renderings as well as numerous process images to show the steps taken to get to the final result.

Joe MacCarthy is currently the Industrial Design Manager of Preschool Toys at Leapfrog in Emeryville, CA. He moonlights as an Concept Artist for the Gaming and Movie Industry.

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