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Shared Voices: Juan Enriquez on Designing with Life Code

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CarlyAyres-RISDJuanEnriquez_17.jpgReporting by Carly Ayres; Photos by David O'Connor

"Life code is going to change the world in some pretty fundamental ways, including the world of design."

-Juan Enriquez

Juan Enriquez was the inaugural speaker for the Rhode Island School of Design's three-part Presidential Speaker Series, "Shared Voices," which kicked off this past Thursday evening. The series is intended to provide a forum for artists, designers, activists, scientists, and other scholars to come to RISD and engage in thought-provoking conversation that will hopefully influence and inform their own work.

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The chairman of Biotechonomy LLC, fondly profiled as "Mr. Gene" by Fortune, Enriquez seemed like an unlikely presenter at the art and design school. Following a campus tour led by John Maeda, however, Enriquez said he saw parallels between the average RISD student and a pre-med student in the "sheer intensity of the work, single-minded determination, and focus on discovery." The urge to discover something that people haven't seen or discovered before was something he saw in both fields, a path that required experimentation, numerous iterations, focus, and "a degree of arrogance." Specifically, "the process that you are using here is 90% incredibly hard, focused work, and 10% incredible creativity and inspiration doesn't look to me very different from what a bio lab or a physics lab or a chemistry lab does."

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