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DesignPhiladelphia 2012: POPUP Place Festival Kick-Off

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This past week, in a 10,000 square-foot salvage warehouse, DesignPhiladelphia hosted an evening of design exhibitions, fashion showcases, and outdoor revelry to kick off the eighth year of this nationally recognized design festival. This citywide festival features five days of non-stop design programming showcasing the work of over 400 designers and creative thinkers in more than 120 public events.

Set on the fringe of Philadelphia's Northern Liberties neighborhood at Provenance Architecturals, guests were treated to a cocktail party amid the many treasures one can find in an architectural salvage shop—Corinthian columns, retro globes, Victorian streetlamps, modern furniture and home decor, monumental church stained glass, slate slabs, stacks of reclaimed wood, 19th-century milling tools and more.

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Unlike many design festivals around the world, DesignPhiladelphia aims to demystify design for the general public and make it experiential. They're focused on educating the public—beyond the professional design community—about the importance of good design, and the way design effects our daily lives. As Hilary Jay, Founding Director of DesignPhiladelphia, stated in her opening remarks Wednesday evening, they "envision a future where innovative design is strongly associated with Philadelphia's story, beyond the lore of soft pretzels, cheesesteaks, Rocky movies, and the Liberty Bell."

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