It's got nothing to do with design per se, but in terms of raw creativity, OK Go's video for "White Knuckles" is as impressive as ever. The quartet seems determined to make videos that are fiendishly complicated to coordinate, and in this one, not only did they use dogs--a big no-no if you're striving for ease-of-shooting--they primarily used rescue animals, not Hollywood stunt dogs:
As OK Go explains,
For our latest video, White Knuckles, we had the opportunity to work with some amazing collaborators. These four-legged rock stars worked harder (and with a lot less complaining) than we did, and never ceased to make us smile during the extensive training and filming process.As most of the dogs in this video are rescues, we decided to donate a portion of all proceeds from the sale of the video on our site to animal rescue in this country. The video will be available for sale shortly, at which point you'll be able to buy one of several different video packages as a way of donating. But if you just can't wait that long, don't let us stop you from donating directly to the ASPCA right now.
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