Building blocks taught children to stack things. Legos teach kids to build objects systematically. Now a company called littleBits wants to push building blocks to the next level by integrating electronics, teaching children that they can achieve more sophisticated results by combining a series of predetermined components with specific technological functions. And they're easy to snap together, via magnets that prevent incorrect connections.
Designed by Ayah Bdeir (whom we interviewed earlier this year during a littleBits/MoMA team-up), Paul Rothman and Jordi Borras, littleBits won Gold in the 2013 IDEA Awards in the Leisure & Recreation category. Writes the littleBits team,
Electronics are everywhere. People now produce, consume and throw out more electronic gadgets and technology-enhanced products than ever before. Yet, engineering is mysticized, electronic objects are black-boxed, and the creativity of today's designer is limited by the tools and materials available to them. With the democratization of technology and the DIY revolution gaining more momentum, creativity with electronics will explode when they can be used as (and combined with) other materials.(more...)